‘We have adopted a sustainable, organic growth strategy, enabling us to cultivate a team that embodies our excellent culture and guarantees each individual is aligned with our vision. This approach allows us to be selective about the clients and sectors we engage with.’
– Josh Rix, Co-Founder of Woodhurst
Ben is on a mission to help Woodhurst’s clients deliver even better financial solutions to their customers. When he’s not enjoying time with his two young kids, you’ll find him in his woodworking shop making a wonky table.
Josh started Woodhurst to drive positive change in financial services and to create a place where people love to work. He enjoys all things sports and keeping restaurant owners on their toes.
Luke has always been passionate about entrepreneurial ventures. Loves to support financial services firms innovate, whilst ensuring Woodhurst is an amazing place to work. Obsessed with all things sport during his free time.
Lydia has been instrumental in shaping the firm's growth from the ground up, driving its expansion and leading key initiatives. Lydia enjoys traveling, discovering new restaurants, and running to stay active.
Maud enjoys working directly with clients to create tangible change and make a positive difference to their long-term strategies. Aside from running laps with the Woodhurst Run Club, you’ll find her practicing her headstands and seeking out London’s best gelato.
Alex is a chartered accountant and has a passion for scaling businesses. Outside of the office, Alex channels his creative side as a musician, playing in two bands.
James joined Woodhurst as employee number 2 (not that he’s bitter about it …). When he’s not helping Woodhurst’s clients solve complex problems or looking after team wellbeing, you’ll find him enjoying a Katsu Curry or immersed in a cultural adventure.
Melissa is focused on all things people. She is dedicated to maintaining our culture, ensuring it thrives as we expand. She loves doing 1Rebel classes and DIY projects.
Mo is enthusiastic about challenging the status quo, driving meaningful change, and seeking efficiency through digital transformation. He loves finding tech solutions to enhance work, and when off duty, enjoys time with loved ones or puzzle-solving adventures.
Nav thrives on solving problems and driving results, whether through partnership discussions between FIs and Fintechs or tailored delivery support for her clients. Leading the company's CSR initiative, Nav also inspires others to give back to the community
Paniz has been with Woodhurst since its early days, enjoying the entrepreneurial culture and tackling everything from digital transformation to Muay Thai. She's always up for a challenge — so if you need someone to spar with, she’s your person.
Alice is a dedicated financial services consultant with a passion for helping clients navigate complex financial landscapes. In her spare time, Alice enjoys spending time with family, friends and staying active.
Lottie has played a crucial role in driving digital transformation within the financial services industry, while also driving marketing efforts for Woodhurst and SHIFT. In her spare time, she enjoys Pilates and barre, sipping on a matcha, or pretending she’s a food blogger.
Kyle has a passion for startups, running the SHIFT Open Finance Community and Ignite Incubator. Outside of the office Kyle trains in Brazilian Jiu-jitsu and loves outdoor adventures.
Our values embody everything that we currently are, and everything that we seek to be. With people at our core, it is not just the collective firm itself which must demonstrate these values, but also every individual that represents Woodhurst.
Paniz Mojahedi - Management Consultant
At Woodhurst, this isn't just another buzzword, it's our reality. Feeling empowered enables us to help clients solve problems. Beyond that, it means building the skills to enable clients to solve problems themselves, foster a culture of self-sufficiency, whilst building long-lasting relationships based on mutual trust and growth.
Maud Swanborough - Management Consultant
This is about remaining open to everyone’s thoughts and ideas. Encouraging each other to share new insights enables us to fully embrace our multi-skilled team and tap into the specific knowledge of each individual. With no barriers to new ideas, openness and honesty allows us to build on something unique and make an impact the Woodhurst Way.
Mokhammed Sagaev - Management Consultant
For me, this value encapsulates our commitment to challenge the status quo and finding ways to enhance our processes and methodologies, it's not just about doing things differently; it's about doing them better.
Navpreet Parmar - Management Consultant
For me, this value is about learning about each other's strengths, personalities and communication styles. This has helped me build stronger relationships full of support, respect and empathy for others.
We believe that everyone should have access to better financial solutions.